Telegram planning delivery change

8/31/2013

Newspaper soon to be delivered in the morning by carrier.

Newspaper soon to be delivered in the morning by carrier.

By The Telegram

Delivery service for many subscribers of The Garden City Telegram will change Sept. 30.

As a result, most can look forward to receiving their newspaper by carrier first thing in the morning.

An interest in earlier deliveries contributed to the pending change in service, as The Telegram will move most of its subscribers from mail to carrier delivery. Those served by carriers will receive their paper earlier than they currently do through the mail, with a delivery deadline of 7:30 a.m. Monday through Saturday.

The switch is scheduled to take place on Sept. 30. The Telegram has partnered with local post offices since October 2011 in offering same-day mail service to its customers.

"We appreciate the partnership with our local and area post offices, as their postmasters and employees do their utmost in providing great service," Editor-publisher Dena Sattler said. "We also know our readers would appreciate receiving the paper earlier each day, especially on Saturdays."

The return to a carrier system also will enable The Telegram to publish on a number of holidays not available for delivery by the post office.

Sattler said an interest from readers in earlier delivery of the newspaper, coupled with lingering uncertainty over Saturday mail delivery and other possible postal service changes made it necessary to pursue a new plan in a revamped, streamlined and more cost-efficient carrier delivery system. Carriers will deliver both The Telegram and The Hutchinson News to customers throughout southwest Kansas.

In converting to mail delivery in 2011, The Telegram was able to get newspapers to rural parts of the region that weren't feasible with its prior carrier-delivery system.

Thanks to the new partnership with The News, The Telegram will be able to reach more readers throughout southwest Kansas than before the conversion to mail.

Some subscribers in rural parts of The Telegram's coverage area will remain on same-day mail, to coincide with The News' delivery system.

Sattler noted The Telegram maintained a carrier force after partnering with the postal service. Carriers delivered bundles of papers to post offices, inside dealer locations, newspaper racks and in other ways not served by mail.

"Carriers have always been an important part of our operation," Sattler said. "We've depended on them to get papers to our customers each day, even while the bulk of our papers were mailed, and know they will continue to serve our readers well in an expanded role."

Subscribers currently receiving The Telegram in a Post Office box are asked to contact The Telegram, 275-8500, ext. 214, so we may update your subscriber information with your home address.

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